At Adax, we are committed to protecting your personal information and respecting your privacy.
In this policy, you can read about how we collect, process, and protect your information, as well as how we use cookies on our website.

1. Data Controller

Adax A/S
Vestre Hedevej 18
4000 Roskilde
Denmark

Email: web@adax.dk
Tel: +45 43 44 44 10

CVR: 71 23 15 18

We are the data controller for the processing of your personal data in accordance with applicable law.

2. Collection of Personal Data

We collect personal data when you:

• Visit our website
• Subscribe to our newsletter
• Make a purchase on our website
• Participate in competitions or campaigns
• Contact us via email or contact form

The data we collect may include your name, address, email, phone number, IP address, and payment information.

3. Purpose of Processing Personal Data

We process your data for the following purposes:

• Completion and delivery of purchases
• Customer service and support
• Sending newsletters and promotional campaigns
• Improving our website and user experience
• Compliance with legal obligations

4. Storage and Protection of Your Data

Your information is stored securely and confidentially. We have implemented appropriate technical and organizational security measures to protect your data against unauthorized access, alteration, or deletion.
We retain your information as long as necessary to fulfill the purpose of the processing or as required by law.

5. Disclosure of Information

We only disclose your personal data to trusted partners, such as payment and shipping providers, IT services, and newsletter platforms.
All third parties are required to handle your data confidentially and in accordance with applicable regulations.

6. Your Rights

You have the right at any time to:

• Access the information we hold about you
• Request correction or deletion of your data
• Restrict or object to processing
• Withdraw your consent (e.g., for newsletters)
• File a complaint with the Danish Data Protection Agency

You can contact us at web@adax.dk – we aim to respond to your inquiry within 5 business days.

7. Newsletter

Purpose of the Newsletter
The purpose of Adax’s newsletter is to keep you informed about early access (e.g., to online sales, events, stock sales, etc.), discounts, news, collection launches, and inspiration.

Newsletter Sign-Up
To send the newsletter and tailor its content to you as much as possible, we need the following information when you sign up:

• Name
• Email
• Date of birth

Your name and email are used to send the newsletter. Your birthdate is used to send you a small birthday surprise and to make the content more relevant to you.

Storage and Security
Your information is stored securely and confidentially as long as you are subscribed to the newsletter. We and our subcontractors have implemented the necessary security measures.

Disclosure
Your data is stored in our newsletter system and shared with our partner. It is not used for other purposes.

Unsubscribing
You can unsubscribe at any time via the link at the bottom of the newsletter. After unsubscribing, you will no longer receive newsletters.
Your data will be automatically deleted after 2 years of inactivity.

Correction and Deletion
If you wish to change or delete your information, you can contact us at web@adax.dk.

Changes to Consent
We reserve the right to change the consent terms and will inform you of any significant changes.
You can always file a complaint with the Danish Data Protection Agency if you believe your rights have been violated.